Product & UX Lead/Senior Designer

  • Leads UX and UI design for websites, landing pages, and digital tools across healthcare, financial, energy efficiency, and nonprofit sectors.
  • Conducts existing website audits.
  • Conducts user research, user journeys, user stories and usability testing as needed.
  • Creates wireframes, mockups, prototypes, and scalable templates for desktop, tablet and mobile devices.
  • Creates new responsive designs using Adobe XD, Sketch and Figma, focusing on accessibility, SEO, and conversion optimization.
  • Redesigns and design audits led to a yearly average of 269% increase in web-based conversions and a 174% increase in organic traffic for clients.
  • Creates and maintains design libraries and systems to ensure consistency.
  • Acts as a trusted advisor to both developers and clients, explaining UX decisions clearly and guiding both through complex design tradeoffs and decisions.
  • Works with a development team on a daily basis and edits HTML5/CSS and javascript as needed due to previous experience designing and coding websites.

Managing Editor (Leadership & Operations)

  • Lead a volunteer team of editors and contributors to create a quarterly internationally recognized literary publication.
  • Created and maintain the organizations wordpress website.
  • Layout the quarterly printed publication using Adobe InDesign.
  • Guided the organization through its transition to a 501(c)(3) nonprofit, improving operational systems and governance.
  • Demonstrated leadership, negotiation, and conflict resolution skills while managing deadlines and distributed teams.
CafeREview-scaled

Adjunct Professor — FN 101 DP1: Digital Imaging-Drawing & Painting

  • Approx. 20 freshman (year 1) BFA students
  • Instructed a 3-hour class twice a week focused on enhancing students’ drawing and illustration skills using Photoshop.
  • Guided students in applying learned techniques to create individual artworks.
  • Supervised the development of final projects and portfolios, including proposals, process books, and digital portfolios for end-of-semester reviews.

Assistant Studio Manager and Senior Designer

  • 130+ person ad agency
  • Worked with Samsung, Klondike, Peoples United Bank, LoJack, Perdue, Welch’s, Shutterfly and Sam’s Club, Unum among others
  • Designed and managed promotional materials for high-profile clients like Samsung, Klondike, and Sam’s Club.
  • Led the Sam’s Club production team, overseeing 4-5 designers and ensuring high-quality deliverables.
  • Created a variety of print and web materials including billboards, flyers, digital ads, and social media promotions.
  • Retouched photography and developed new procedures and workflows to enhance efficiency.
  • Conducted on-site press checks for multi-million-dollar accounts across the U.S.

Associate Creative Designer

  • 6,000+ person company
  • Privately-held retail company specializes in clothing and outdoor recreation equipment
  • Designed promotional emails and online promotions for llbean.com.
  • Updated various pages on the company website, including homepage, department pages, and sale pages.

Some of the brands I've had the honor to do work with